BizLetter

Co-Branding Proposal Template

A co-branding-proposal letter suggests a joint campaign or product with another brand.

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What to fill in

  • A specific strength of their brand
  • The co-brand concept
  • What each side contributes
  • A proposed window and call date

Tips

Show why the fit helps both audiences.

Keep the first concept light and visual.

Ask for a small meeting, not a commitment.

FAQ

What makes co-branding work?

Overlapping but non-competing audiences and a clear, shared creative idea.

By Tracy Walsh, business writing coach

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